With Insertion Points, you can specify the exact point within your episode where you'd like to have audio inserted. With RedCircle's Insertion Points editor, you can select a timestamp for the inserted audio, and select a specific Audio Block to insert at that point.
To create your first insertion points, go to the Dynamic Insertion page via the main sidebar. Then click 'Insertion Points' in the grey box.
On this page, you can see your recently changed insertion points, which you can edit as needed. Click 'New Insertion Point' to get started. Select the podcast and episode you want to set Insertion Points on.
In the Insertion Points editor, you can click on the waveform to move the play head to any spot within your audio. You can either scroll or use the magnifying glass icons to zoom in and out of the waveform. You can also click and drag to pan through the audio. Use the play / pause button the bottom left to start and stop playback.
Once you have the the play head on the exact point where you'd like audio inserted, pause the audio and click 'Add Insertion Point'
This will add a new Insertion Point into the audio. You can edit the timestamp by hand, or drag and drop the red block at the top of the insertion point to adjust its timing. You can also assign an Audio Block to the insertion point now, or come back and do that later. If you want to get rid of the Insertion Point, simple click 'Delete'
You can add several insertion points in your audio, and configure each with different (or the same) Audio Blocks.
Once you're all set, click 'Save' to save all of your changes.
Pre-roll / Mid-roll / Post-roll
At the bottom of the audio waveform, you'll notice sections labeled with Pre-roll, Mid-roll, and Post-roll. RedCircle categorizes your insertion points based on the following rules:
If your episode is 20 minutes or longer:
Pre-roll is the first 5 minutes.
Post-roll is the last 5 minutes.
Mid-roll is everything else.
If your episode is less than 20 minutes:
Pre-roll is the first 10%.
Post-roll is the last 10%
Mid-roll is everything else.
Currently, these sections just help you to organize your Insertion Points. Later on, if you're selling ads through RedCircle, we may price the ads differently depending on ad placement. Generally speaking, advertisers are willing to pay more for mid-roll advertisements.
Assigning Audio Blocks to Insertion Points
In addition to setting an Audio Block on an Insertion Point when you create it, there are several other ways that you can assign Audio Blocks more quickly.
From the Dynamic Insertion page or on the Insertion Points main page, recently created Insertion Points are listed with a row of dots to represent each insertion point. You can click on the dots and assign Audio Blocks to Insertions Points in just 1 click.
After creating or editing an Audio Block, you can assign the Audio Block to several markers at once.